Why to Invest in Dubai's Branded Properties?

With over 40 branded residences, Dubai is currently ranked as the world leader in branded properties.

Luxury and branded properties offer higher yields, lower operating costs, hassle-free management, and a quicker sale than regular properties.

Branded developments in Dubai are designed by world-renowned architects and designers as Cavall, Bulgary, Grisogono, Aston Martin, Pagani, Bently, Elie Saab, Versache, Fendi, Bugatti and built by internationally recognized developers such as Emaar, DAMAC, Danube, Sobha etc. The properties are intricately developed utilizing only the best materials and finishes in order to deliver a truly luxurious product.

According to Knight Frank’s The Branded Residence Overview Dubai 2022 report, 14% of all residential units sold in 2021 were Branded Residences, demonstrating how the growth in HNWIs in Dubai is directly tied to the rising demand for luxury properties, particularly Branded Residences. Similar to this, an increase in branded residences would entice more HNWIs to invest, which will support the nation’s economic expansion.

Branded Residences are often 25% to 35% more expensive as compared to non-branded residences of the same luxury standard, making them somewhat exclusive for Ultra-High Net Worth Individuals (UHNWI). According to Knight Frank’s Global Branded Residence Report 2022, however, the capital appreciation for these residences is also significantly higher.

One of the top reasons to invest in Dubai’s branded properties is the short-term rental market.

Branded properties in Dubai can be rented out for short periods of time, such as a few days or weeks. This can provide a great return on investment and a steady stream of income for property owners.

Short-term rentals and holiday homes in Dubai produce 20% to 25% higher yield than regular rentals.

By investing in Dubai’s branded properties, you can add another layer of stability to your investment portfolio.

With its tall skyscrapers, opulent artificial islands, and global shopping centers, Dubai is surprising to the rest of the world. Due to its tax-free legislation, political stability, and high level of living, the city is a desirable business, residential, and tourism centre, and an excellent location to invest in branded properties.